… the fact is that researchers really need a digital presence these days because the internet has become the greatest library and person search database of all times.
What are people going to do if they attend your session at a conference or hear your name somewhere? They are going to google you and if they don’t find you, they move on to the next person, independently of how good your work is.
Cristina points out reasons for digital presence for academics & researchers. ‘Googling’ people to learn more – for job applications, to learn a bit more about a person, to learn about someone’s research & work – is happening more often. How are you building your digital presence?